Every artist or creative professional in the world has some form of public relations to build their business and personal brand.
Kwesi Arthur has been one of the artiste to profit by the assistance of a decent PR which has helped him secure a few top acknowledgment. One would envision who is behind the brand of Ground Up Chale putting in the works and the marketing tricks.
We present to you Erdy Yung, a youthful Ghanaian industry player known in real life as Nehemiah Edem Zu who hails from Tema.
Erdy Yung is the Public Relations Officer and advertising strategist for mammoth music name, Ground Up Chale which houses BET Award Nominee Kwesi Arthur and serves as a white label partnership to artiste like Kofi Mole, Quamina MP, Twitch, and a few others.
He has been the connection between Kwesi Arthur and other mainstream artists such as Sarkodie, Medikal, Shatta Wale, Stonebwoy, Joey B, Mr Eazi just a few to mention.
He has also given opportunities to rising artists to share their works on the platform of the label. Erdy Yung is one of the crucial individuals around the Kwesi Arthur brand and has proved his worth over the time.
You can connect with Erdy Yung on these social handles below.
Facebook: Erdy Yung / Ground Up Chale
Twitter & Instagram: @Erdy_Yung / @GroundUpChale
For bookings: info.groundupchale@gmail.com
